Begin Group is a private-run Russian company operating in the education market since 1999. The company has been conducting business in the CIS and Europe since 2004.
Begin Group is a full-circle marketing company for educational institutions. Its multi-channel marketing activities include dedicated education events in Eastern Europe and Central Asia, on-line promotion, direct mailing, custom PR campaigns and market research.
Begin Group has been recognized as a market expert at all levels (private schools, undergraduate and graduate studies, MBA and executive programmes).
Why Begin Group?
- Deep market knowledge and expertise in international education
- Custom and cost-effective marketing solutions
- A package of quality services available in the vast geographic zone which includes: Russia, Kazakhstan, Ukraine, Azerbaijan and Bulgaria
- Any logistics assistance
Our clients and partners
Our activities
Currently Begin Group is working in 5 countries (Russia, Ukraine, Kazakhstan, Bulgaria, Azerbaijan), holding altogether more than 50 education-related events annually, in particular education fairs, business conferences, presentations, alumni reunions etc.
Due to the well-conducted promotional campaigns, system of visitors pre-registration and focused marketing approach Begin Edu fairs are visited by the representatives of the targeted audience and perspective students. Constantly renewed database of contacts is used for announcing the events and special offers to the targeted audience.
Begin Group offers a full-circle service of on-line media planning and placement.
A variety of marketing tools and resources includes context ad, banners and directory listings on the dedicated education web-sites, search engines, and social networks most popular in the area.
Begin Group provides the most cost-efficient tool which enables institutions to reach directly candidates and make sure they are right for them.
We offer you to take advantage of our e-mailing system and inform your target audience about your institution or organisation.
Begin Group offers a custom research on different aspects of the education market. Our company has extensive experience of realization quantitative and qualitative market research projects within the education sector.
We offer clients delivering projects from start to finish: from identifying market research requirements, devising a suitable programme, through to project implementation and reporting findings.